Your Competitors Just Launched a New Promotion—Is It Working?
See which categories, products, and customer segments are fueling their revenue, whether buyers are sticking around or churning, and how their strategy is shaping the market—so you can refine yours with confidence.
15,000+
Brands covered
1.5M+
OPT-IN PANELISTS
10B+
receipts captured
Features
Decode Competitor Marketing Strategies
See which promotions, campaigns, and price changes are actually driving real customer purchases—not just generating impressions—so you can refine your own strategy with proven insights.
Features
Uncover What’s Driving Their Revenue
Identify the product categories, specific SKUs, and key customer segments driving competitor revenue growth, so you can understand where they’re winning and where opportunities exist.
Features
Measure Competitor Customer Retention
See if their buyers are loyal repeat customers or one-time switchers chasing promotions, and understand how this impacts their long-term growth, retention strategy, and market position.
Features
Identify Competitive Blind Spots
Spot gaps in your competitors’ strategy by identifying underperforming categories, declining customer segments, or untapped opportunities—so you can strategically position your brand to capture market share.
Some of Our Favorite Ways Clients Are Using Vumonic
From outmaneuvering competitors on pricing to identifying untapped customer segments, here are some of the smartest ways brands have leveraged our data recently.
Dodging a Bad Promo War
A retailer slashed prices to match a competitor’s big promo—until Vumonic showed it wasn’t actually driving sales. They held steady and saved millions.
Stealing Back Lost Customers
A DTC brand saw exactly where defecting customers were shopping and hit them with a targeted campaign—winning them back fast.
Evaluating a Major Sponsorship
A brand tracked competitor sales during a major TV sporting event to see how ad spots actually boosted revenue before committing their own budget.
Learn from Another's Mistake
A competitor’s big product launch made headlines—but our data showed flat sales. Our client avoided a costly, unnecessary response.asdasdasdasdasdasdasd
Catching a Category on the Rise
A client noticed a niche category growing fast—before it hit the mainstream. They doubled down early and dominated before competitors even noticed.
Seeing a Competitor Lose Its Grip
Their biggest rival had owned a category for years, but Vumonic showed cracks—declining repeat purchases and shifting spend. The client seized the moment and took share before the competitor could react.
"We knew our sales were growing, but we didn't know they were outpacing the category average by a whole lot. Vumonic gave us the confidence to double down and expand faster."
Head of Growth
Top 5 D2C Brand
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