With Vumonic’s unmatched granularity, you get the full picture of consumer behavior —allowing you to capture market share, optimize strategy, and make confident decisions.
See What’s Actually Selling
No proxies, no intent signals—just real purchase data to drive smarter decisions
Unlock SKU-Level Precision
Analyze product-level performance, pricing impact, and discount effectiveness with unmatched granularity
Track Brand Switching & Loyalty
Identify when, why, and where customers shift brands to retain high-value shoppers
Benchmark Against Competitors
Measure your market share, spot threats early, and capture demand before your competition does
Optimize Pricing & Promotions
Understand how real shoppers respond to discounts and pricing changes to maximize revenue without eroding margins
Access Data How You Need It
Seamlessly integrate Vumonic data via Snowflake, S3, or our web portal for real-time analysis
Vumonic’s data has given us clarity into market trends we couldn’t get anywhere else. The granularity and real purchase insights have been game-changing for our strategy.
Associate Manager
Marketing & Insights
Support
FAQs
What level of granularity does Vumonic’s shopper insights provide?
Vumonic offers SKU-level transaction data, meaning you can analyze individual product performance, pricing trends, discount effectiveness, and category-level market share. Unlike browsing data, our insights reflect actual purchases, allowing you to make decisions based on what customers truly buy—not just what they click on.
How does Vumonic track customer loyalty and brand switching?
We track repeat purchases and switching behavior over time, showing when and why customers leave or stay with a brand. You can identify patterns such as gradual brand drift, category abandonment, and competitor conversions triggered by pricing, promotions, or availability. This helps you act before churn becomes permanent, allowing you to refine retention strategies, optimize loyalty incentives, and target high-risk customers.
How can I use Vumonic’s data to benchmark my market share?
Vumonic provides direct visibility into real purchase data across retailers, so you can see how your brand compares at the SKU, category, and retailer level. You can track where your products are gaining or losing share, analyze competitive threats, and adjust pricing, promotions, or distribution strategies accordingly.
What retailers and industries does Vumonic cover?
We provide transaction-level data across a wide range of retailers, from mass-market e-commerce platforms to niche and specialized markets. Our coverage includes industries such as grocery, electronics, travel, beauty, app stores, and more. The data is filterable by category, brand, and geography, giving you a highly customizable view of your competitive landscape.
How do I access Vumonic’s data?
Our data is available via our web portal, but most clients prefer Snowflake or S3 ingestion on an agreed-upon cadence and lag. We provide structured, ready-to-use datasets that integrate seamlessly into your existing analytics stack, enabling automated insights and real-time decision-making.
Ready to Level Up Your Shopper Insights?
Have a question? Please chat with our friendly sales team.
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