Power Retail Strategy with Real-time Purchase Intelligence
A Proven Dataset to Increase Category Share, Analyze Consumer Behavior, and Gain Competitive Advantage
Features
Discover Category Whitespace
Spot emerging trends and opportunities before traditional data catches up. Track emerging brands, identify unmet consumer needs, and validate market opportunities with granular basket-level analysis across millions of verified transactions.
Features
Optimize Pricing & Promotions
Maximize margins with real-time competitive intelligence. Monitor competitor pricing strategies, measure promotional effectiveness, and understand price elasticity through actual transaction data across channels and regions.
Features
Master Customer Strategy
Build loyalty with deep consumer behavior insights. Analyze customer lifetime value, cross-shopping patterns, and category affinities to optimize assortment, improve retention, and capture greater share of wallet.
Everything You Need to Win Your Category
Market-Proven Tools That Drive Category Growth
Real-Time Market Share
Monitor market share shifts, competitive moves, and category trends with daily precision across thousands of merchants.
Basket Analytics Suite
Understand product affinities, basket composition, and purchase frequency to optimize assortment and merchandising.
Promo Impact Efficacy
Track promotional effectiveness, measure cannibalization, and optimize spending with actual transaction data.
Customer Loyalty
Analyze customer retention, switching behavior, and cross-shopping patterns to improve customer strategy.
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